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from http://www.seobook.com Learn how domain names play a role in seo, and strategic online marketing optimization.

It is much easier for search engines to index text blogs than podcasts or videoblogs. At present, search engines are using link text and the text surrounding the links to podcasts and videoblogs as a means to index their contents. The situation is admittedly a far cry from the ideal but the great strides being seen in the development of technologies towards the indexing of these mediacasts are very encouraging.
Podcasting in Relation to Search Engines
Podcasting is the method of distributing multi-media files over the Internet using either the RSS or atom-syndication formats, for playback on mobile devices and personal computers. This may include, but is not limited to, audio programs and music videos. Podcast can mean both the content and method of delivery while a podcaster is the host or author of a podcast.
The websites of podcasters may offer direct download or streaming of their files. A podcast usually features a single type of show with new episodes introduced regularly or sporadically, although there are podcast networks that feature multiple shows on the same feed. It can be downloaded automatically using software capable of reading RSS or atom feeds.
The term podcasting is technically a misnomer as it combines two words: iPod and broadcasting. It does not require an iPod or over-the-air broadcasting. The “pod” name association stemmed from the popularity of the iPod digital audio player during the time that podcasting began. A lot of other terms have been suggested for use but the term stuck and remained as such.
Like any other regular websites that aim to be found by searchers, search engines have much to contribute towards this end including podcasts. Podcast optimization can be achieved by promoting only one feed. Many podcasters commit the mistake of creating a podcast and then moving over to a different management system which entails promoting a new RSS feed. This usually results to a lot of different feeds for every podcast which may be disadvantageous in the long run.
Another way to get the most out of podcasts is by optimizing the audio file. The findability gap should be closed since a lot of people listen to a podcast on their computers as well as their MP3 players. A landing page can be optimized for each episode of the show as well as the category page. Subscription information that is very visible on the landing page is highly recommended.
Podcasters should also look into building correct and valid feeds with feed validation tools. Since iTunes do not redistribute, a separate feed must be built for it. Doing three separate feeds – a 2.0 feed, a media feed and an iTunes feed is ideal.
The inclusion of a transcript or summary depending on the podcast’s time span is needed. A landing page usually requires just a summary which is a well optimized page covering the podcast’s high points. Some search engines use speech-recognition to determine the relevancy of the podcast.
Quality podcasts may not be easy to find. This is especially true if the desired site is one that has already done the lifting for its searchers including podcast search engines, directories and round up sites. A huge variety of podcasts are available in a wide variety of genres.
The Podcasting Search Engines
Generally, major search engines are not indexing podcasts in a format that is easy to find. However, some podcast-specific search engines seem to have solved some of the problems. Podscope searches for the spoken words within the podcasts themselves. Yahoo! Podcasts is very user friendly and is one of the more consistent and useful in finding good podcasts. Singing Fish provides a whole ream of results by just typing in podcast or bring back audio results only when specified with the use of drop-down menus on the top left. Other worthy research engines includes Podzinger, Blinkx, BlogDigger and Lycos Audio Search.
Aside from search engines, podcast directories are virtual goldmines for finding good podcasts. The Podcast http://Alley.com includes the very useful Top Ten Podcasts of the Month as voted by listeners. The NPR Podcast Directory contains quality podcasts in a subject directory format. The http://Podcast.net categorizes podcasts of various subjects by tags which are available for free download. Podcast Bunker is likewise one of the best places to find quality podcasts on the web.
Search engines have become very useful especially to those who don’t particularly enjoy the search process. http://Podzinger.com allows the user to search podcasts in the same way as searching for anything else in the web. A word or phrase typed in will find relevant broadcasts and highlights the segment of the audio in which they occurred. It is not perfect but it serves the user’s need at this time. It works with a speech-recognition software which transforms audio into words. http://Podscope.com and Blinkx are sites that work in a similar way.
Podzinger and Blinkx are search engines that scour audio content for keywords by translating the audio into text and creating an index for quick searching. This is a step ahead of traditional search engines that can only identify keywords in a podcast’s Meta data such as the headline and introductory notes which describes the audio file’s general content.
Podzinger has officially ended its beta and lets users jump to the spot in a podcast where their search term appears. This is a welcome option to being forced to scan an entire program for pertinent parts such as with Blinkx. The design results to an uncluttered search page similar to those of Google. Podcasters can also link to a searchable index of their content in order to sell sponsored links to text in the index provided by Podzinger.
Both Podzinger and Blinkx include information about the source of the podcast as well as excerpts of text translated from the podcast. This comes with the added convenience of having relevant search terms highlighted. In this regard, Podzinger’s information is more extensive while allowing users to hear excerpts and determine its relevancy before downloading the entire podcast.
Podscope searches podcasts but scans only for sounds of syllable rather than full words. It has operated a keyword search engine for video and radio broadcast since 1999. By far, the Blinkx service is a bit more extensive as it scours thousands of podcast and offers search for 1 million hours of TV news video and the content of academic lectures.
The problem at hand for podcast search is the difficulty in finding what is really needed in podcasts. Relevant results cannot be attained without words thus the heavy reliance on speech recognition software that would help the public search for on-line video and radio content. Podcasts are a priority at this time due to popularity boom it is currently experiencing. The aim is to make the spoken word as searchable as the printed word.

Twitter applications are becoming known to every person rapidly, the reason might be these are user friendly and can be used in cell phones like Blackberry. Those who are technology savvy can understand very well what the importance of using applications through cell phones is. When I was new to twitter, I had no idea what I was doing — as is the case for most people when they first sign up. After I started following a few people I noticed all the different applications their Tweets were coming from various applications like Twhirl etc. How do you sort through all of them and find the right application to use? Is any one of them better than the others? After trying nearly everything, I have a few ideas as to how to find the right Twitter application to suit your needs.

In Twitter there are few terms which you have never heard of it before joining twitter like tweets which mean comments, followers which mean friends in your list. These things sound so good that’s why people attract to twitter and want to know what these things are. Though meaning of these terms are common but still tweets, followers are very catchy words and this is the reason that what makes twitter different from other social networking websites. Orkut, facebook and so on all these are social networking websites. With the advancement in technology these social networking websites launched. With these sites their special features like for twitter, twitter applications launched. The usage of these sites became popular in people especially in youth. Best source to connect people in all over the world. Alumni meets started happening through these sites. Friends, relatives, old buddies started connected with each other. Then slowly various other social networking websites are launched. Now on internet on the average maximum people surf these sites on the internet.

With the popularity of these sites amongst people, companies have started preparing various and special features for these websites. It includes applications like games, astrology, changing font of your websites and so on. These special applications give the special looks to user’s account. With the craze of twitter, twitter applications have also become popular.

Twitter applications are the additional feature which is added in the twitter. Twitter can be called by different names like twitter tools, twitter add-ons, twitter applications which are commonly used. But whatever the name they are called, they are simply websites which have built-in scripts that complement Twitter. There are various twitter applications which are used with twitter.

There are various websites which provide twitter applications and one of them is The Twitter Secret. The Twitter Secret makes applications especially according to user’s need. But these applications are paid which are providing by The Twitter Secret. Our twitter applications fulfill all your need and we are assure about it because while making application we always keep in mind user’s requirement that what you people want, what kind of quality and design.

Blogs are online journals where people express themselves through writing. Writing is the process by which one puts the words of a language on a format that others can read. Writing has only been a day in the year that humanity has existed. Talking and thinking are much easier than writing. These processes just out naturally like a river of consciousness, just sometimes, we have to do.

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http://chris.pirillo.com – http://live.pirillo.com – I’ve been online since 1992, but I’ve only been building this business since I started Lockergnome in 1996. I’ve evolved since the beginning, an…

The competition in the domain industry is steadily increasing as more and more people are becoming aware of it’s global impact in today’s financial marketplace. Professional investors and huge corporations are staking their claim of this internet real estate and have turned this once primitive name exchange into a booming multi-billion dollar industry.

Today’s domainers are needing take their domain investing to another level in order to have continued success and profitability. Below are 15 Ways To Become A Better Domainer.Utilize the forums

As I’ve said in previous posts, the importance of domaining forums in the domain industry are vital and serve as a great resource for beginners and professional domainers alike. Whether you are looking for some honest appraisal opinions or asking questions that only another domainer would know the answer to, the domain forums are there to assist. 24 hours a day, 365 days a week, this constant stream of domain information has shaped many beginner domainers into today’s greatest professional domainers. If you’re not a member of a domain forum you should greatly consider joining one today. Are you a domainer or a domain developer?

Are you buying domains for quick profit sales? Are you buying domains for the long-term traffic revenue? Are you buying domains to develop and birth new traffic? Whether you choose to do one or all three, you must come to terms and clarify a solid game plan when it comes to your domain investments. It’s reasonably okay to have a few domains being developed but your overall strategy needs to take shape and be narrowed down to a specific objective. Developing a domain name takes time, effort and more time, but the possible payoffs are always huge. Buying domain names in bulk for quick sales is also profitable but relies more on a constant sales initiative to be successful. Either way, you need a tactical approach on how you want to market your domains. Dissect your portfolio

I once spoke to a guy who boasted a domain portfolio of over 3000 names. After hearing how he was considering selling a few of his “best” domains, I offered to peruse the list and maybe assist with finding some end users that might be potential buyers. He agreed and the next day he sent me a list of about 1000 of his best domains that he was willing to sell. To my surprise over 90% of them were, in my humble opinion, not worth much more than the reg fee. I contacted him back and explained that I was only to find about 75-100 names that could possibly be decent sales. He was stunned. He declined and stated that my appraisal was not correct and thanked me for my time. 3 days laters, I received an email from the exact same guy asking for assistance in selling the 75-100 domain names I previously found in his list. Seems that during those 3 days, he spoke to a few other domainers and received the same appraisal and evaluation of his so called “best” domains. This guy thought since his domains contained popular words like gamble, casino, sex and technology that it automatically made his domains super valuable. What he didn’t consider was the multiple hyphens and terrible combinations of typos and keywords. Don’t be the domainer with a huge list of terrible domains just to brag about how large your portfolio is. Trim your “extra” domains and streamline by selling or trading and use the profit for investing in quality names that are earmarked for immediate revenue or immediate development. Be proud of the overall quality of your portfolio and not just the number of domains it contains. Know your rep

I amazed on how many people I encounter that in the domain industry that have no idea who their representatives are for such companies as Sedo, Moniker, Go Daddy and other big domain powerhouses. The representatives of such companies exist to assist their members who utilize their services and are hands-down the quickest and easiest way to get something resolved if you feel a mistake has been made. If you have domains either parked or offered for sale with a domain company, I highly suggest sending a quick email to find out who your representative is and do you best to maintain a professional and courteous relationship with them. It’s easier to ask assistance from someone whom you know and knows you than it is to ask a complete stranger. And don’t forget to vote for your favorite domain rep at next years Domainers Choice Awards.Stay clear of Trademark Infringements

This should be a no-brainer. Time and time again I see domainers struggle with the headaches caused by trademark infringements and bad faith domain registrations. Not only do most of the trademark claims filed at the WIPO result in the domain being transferred to the appropriate party, but it also indicates that your choice in domains is questionable and therefore proving that you are still purchasing non-quality domain names. Domains that infringe on trademarks are not quality. Ask any lawyer. Save your registration fee and steer clear of legal woes. Auto-renew

Now that your portfolio is streamlined and contains only select domain names, you definitely don’t want to lose or let any of them drop and take a chance of someone else buying you lovely internet real estate. Do yourself a favor and set your domains for auto-renew at your domain register where purchased. It’s a terrible feeling to have someone else scoop up one of your prize domains just because you didn’t or couldn’t find the time to renew the registration. Visit this great article by the Daily Domainer that explains the life-cycle of a domain name and don’t let accidental “drops” happen to you. Limit the hand regs

Hand regs or hand registrations are domains that are purchased from a publicly available source at a regular registration fee and are either brand new (never been purchased) or have expired and no longer owned by the previous owner. Go Daddy is a domain registrar that is popular with domainers and consistently used for hand regs. The possibility of stumbling along a unregistered domain is always there and the opportunity for someone to register a new domain name that never existed and create value to it is also conceivable, but in essence, most domain names that are hand regged are simply non-researched, impulse purchases that pad a domain portfolio with non-value names. Distinguish yourself as a profitable domainer and limit the amount of hand regs you add to your portfolio. One good way is to wait 24 hours before registering a hand reg domain and then re-evaluating before buying. You may lose a registration every so often but in the long run you will save on unnecessary registration fees and useless domain name ownership. Stay current with news and sales

To be successful is to be informed. The pulse of the domain industry is constantly evolving and therefore it is beneficial to a domainer to know exactly what is the next potential opportunity or trend being created within our industry. If you buy domain names, you are an investor. If you are an investor, you need to stay current with the news of your investments and other people’s investments. You can do this by monitoring the recent domain sales and news offered by many websites that are specifically geared towards todays domainers. One of my favorite websites is Ron Jackson’s DNJournal. You can find great articles, news and the popular Year To Date domain sales. You need to know what domains are selling, which domains are being bought and how much they are being bought for. Invest time in your investments and reap the rewards. Predicting the next big trend is priceless. Blog around

Domaining blogs are sprouting up everywhere with domainers eager to share their experiences, setbacks, lessons learned and tips with anyone who wants to listen. We all need to take advantage of this free and useful information by visiting various domain blogs and getting another person’s perspective on our industry. And don’t forget to subscribe to their RSS feeds, if it is offered, and have all this new information sent directly to you to read at your convenience… for free. Subscribe to this blog here.Diversify with other TLD extensions

While some domainers swear that .com is the only extension worth being bought, there are others, like me, who think it’s absolutely insane to dismiss all other TLD’s and only buy one flavor of domain name. The popularity of .TV and .Mobi and the ongoing success of ccTLD’s has risen and is playing a prominent part in today’s domain marketplace. Generic domains in any of these extensions are being recognized as a highly sought after commodity with no signs of slowing. Familiarize yourself with other TLD’s beside .com, .net and .org and evaluate your domain purchases on a global niche scale the next time you go to buy a domain.Consider fractional domain ownership

Fractional domain ownership is simply a group of people that own a domain name and share in it’s profits, development and use. There is not one sole owner because it is owned by the entire group. Owning a portion of a high value domain is a great way for a newcomer to the domain industry to begin and understand the ins and outs of professional domaining and share in the profit growth associated with that certain domain. It also allows “regular” domainers to group funds together and own a very premier domain name without one person having to pay the entire purchase price. Look for this trend to boom in 2008.Optimize your parked pages

Once you buy a domain name, it is up to you whether your domain will contain a fully-functional website that you can customize/adsense or whether you will “park” your domain and allow targeted content to automatically be placed and monetized per visitor. If you choose to park your domains, it’s imperative that you understand how domain parking works and how it can be optimized to bring better results. Sedo is a popular place for domain parking and allows users to see detailed stats and account information for each domain parked on the Sedo network. Revenue is shared with Sedo each time someone clicks on content on one of your parked pages and relies on consistent traffic to be a steady stream of income. Brush up on your domain parking information here. Update your WHOIS information

The WHOIS database is sort of like a directory of purchased domain names that contains the owner’s contact information, purchase date and expiration of a certain domain. One use of this information is being able to contact a domain owner and inquire about purchasing the domain. Without the correct information in the WHOis database, a potential buyer may not be able to contact the current owner and allow an offer to be placed. Contact your domain registrars and make sure your WHOis information is current and correct. If you opt not to be contacted by potential buyers, you may consider using a service that purchases domains for it’s clients and keeps their information private. There is also an option to pay an additional fee at some domain registrars for private domain registration.Contact more end users

So you have a great domain name that is considered gold in a certain industry. Great job. Now, if you have decided not to develop it and simply want to profit from a sale, I highly suggest contacting an end user. What’s and end user? An end user is someone who would use the domain name specifically for creating brand recognition in a certain industry. Here’s an example: Adam owns organicdogfood.com and Bob owns an organic dog food company in Texas but uses the domain BobsSuperGoodOrganicDogFood.com. Adam contacts Bob and offers a shorter, brandable and easier to remember domain name that can increase Bob’s exposure on the internet for people searching for organic dogfood. Adam has just contacted a possible end user. A domain name can usually be sold to an end user for more since it is valued more by the actual user of the domain instead of a regular domain buyer. Change your views on the domain industry

Are there still opportunities to be successful in today’s domain industry? Yes.

Is there still time to take advantage of the booming domain sales? Yes.

Is it still possible for a domain newbie to come in and thrive even with a small initial investment. Yes.

RSS ist schnell, email Marketing und Rundschreiben ersetzend. Du würdest nicht nach gelassen werden wollen wurdest du? Dein Konkurrent sicher überholt dich und beschleunigt nach rechts oben. RSS wird meistens wirklich einfache Syndikatsbildung genannt, obgleich einige andere Bedeutung zum Akronym geben. Es ist ein Prozeß, durch den du eine Zufuhr auf Web site setzen könntest, die RSS von deinem Verzeichnis lesen können.

Informationen Verteilung ist einfach durch RSS gebildet worden. , Mit RSS, dich einfach gesetzt kann deine Schlagzeile zu anderer Web site setzen, damit mehr Leute sie sehen. Im Marketing ist es ein bekanntes Konzept, dem mehr die Leute du zu erreichen, wahrscheinlicher verkauft dein Produkt.

RSS ist eine XML-gegründete Anwendung. XML ist in einer Weise HTML ähnlich, das alle wir sind die allgemeinste Web site Schöpferanwendung kennen. Von einem Verzeichnis würde es die Schlagzeilen in Web site einziehen, die einen RSS Leser hat. Das Herstellen einer RSS Zufuhr würde definitiv herauf deine Verkäufe aufladen. Wie kannst du eine RSS Zufuhr bilden? Diesen einfachen Schritten einfach folgen:

a) Eine Akte für deine Zufuhr herstellen.

Mit einem bestimmten Format würdest du die XML Version deiner Zufuhr verursachen müssen. Sie sollte den Titel oder die Schlagzeile, die kurze Beschreibung des Körpers und die Verbindung einschließen, wo es gelesen werden kann. Es gibt eine Menge unterschiedlicher RSS Netz-Führung Herausgeber, den du für dieses benutzen kannst. Einige Programme erfordern dich gerade, Nachrichten und Artikel unten auf einen Notizblock zu schreiben und wenn es auf den Herausgeber gesetzt wird, stellt er oben mit der notwendigen Formatierung dar, die zur Antriebskraft bereit ist. Es würde ratsam sein, mindestens 10 Artikel für deine Zufuhr zu bilden.

b) Außer und die Akte hochladen.

Nachdem deine Akte, außer deiner Arbeit als XML, RSS oder RDF Akte hergestellt worden ist. Dann bist du jetzt bereit, sie zu hochladen. Die Akte mit deinem ftp Programm hochladen und sie auf dein web server setzen. Dieser Prozeß bildet jetzt die Akte lesbar durch RSS Nachrichten aggregators.

c) Die Akte validieren.

Dein RSS Programm fehlerlos bilden. RSS programmiert, also konnten Störungen liegen unseen. Wieder gibt es unterschiedliche Programme, die dich für diesen Prozeß unterstützen können. Du würdest gerade die gespeicherte und gehochladene RSS Akte setzen müssen, damit das Programm ihn gegen Unrecht und vermißter Code und Umbauten prüft. Es ist wesentlich für dich, deine Arbeit selbstverständlich zu überprüfen. Auf diese Weise, bist du sicher, daß, was du hast, lesbar und verwendbar ist.

d) Ein Verzeichnis verursachen.

Nun da du die Akte hergestellt hast, gespeichert ihm und sichergestellt ihm arbeitet, bist du läßt anderen es sehen bereit. Der Hauptzweck einer RSS Zufuhr ist, es zu allen RSS ermöglichten Aufstellungsorten zu übertragen. So voran gehen und nach einem Verzeichnis suchen, in dem du deine Zufuhr setzen kannst. Einige können Gebühren für das Hochladen eines Verzeichnisses erfordern. Einige bieten es für freies an. Pfadfinder herum und rundes hohes alle freien Aufstellungsorte, die du es dort haben und setzen kannst. Wenn du irgendeinen Marketing-Etat hast, konntest du zu den Aufstellungsorten unterzeichnen wünschen, die eine minimale Menge aufladen. Nicht vergessen, eine Ikone deiner RSS Zufuhr auf deine Web site, auch für jene Leute zu setzen, die dich direkt besucht.

e) Update regelmäßig.

Mit RSS weißt du, daß die Zufuhr automatisch jedesmal dich änderung die Hauptakte ändert. Deine RSS Zufuhr nicht für einen Monat dort sitzen lassen, ohne sie zu ändern. Sie beibehalten. Neue Artikel addieren. Dein Thema das aufregender ist, mehr überprüfen die Leute deine Zufuhren und besichtigen deine Web site.

Das Herstellen einer RSS Zufuhr für Internet-Marketing wird sehr einfaches jetzt Tage gebildet. Sogar Leute, die nicht Computer sind, kapieren können die RSS Zufuhren herstellen, basiert auf den Schritten, die oben bereitgestellt werden. Die Anwendungen, die für RSS Kreation verursacht wurden, sind die, die es einfach bilden, damit tägliche Computerbenutzer eine RSS Zufuhr bilden. Alle, die du benötigst, ist Bestimmung mit dem Prozeß.

Anfangen, RSS Zufuhren jetzt herzustellen. Deinem Konkurrenten etwas geben, das, um mit zu duellieren heftig ist. Unnötig zu sagen, geben RSS Zufuhren deiner Web site mehr Verkehr als die übliche Netzbewirtung. Und Netzverkehr bedeutet mehr Leute, die deine Produkte sehen, die interessiert sein konnten, an, sie zu kaufen. Stärke deiner Marketing-Strategie hinzufügen. RSS Zufuhren bilden und bereit sein zu verkaufen.

Prüfung, die dieses große RSS für Produkte und Programme über das Netz einzieht

http://www.casinospokerrooms.com/rss/rss1/businesstobusiness.php

http://www.casinospokerrooms.com/rss/rss1/societyandculture.php

http://www.casinospokerrooms.com/rss/rss1/funandentertainment.php

http://www.casinospokerrooms.com/rss/rss1/marketingandads.php

http://www.casinospokerrooms.com/rss/rss1/moneyandemployment.php

http://www.casinospokerrooms.com/rss/rss1/computingandinternet.php

http://www.casinospokerrooms.com/rss/rss1/homeandfamily.php

http://www.casinospokerrooms.com/rss/rss1/healthandfitness.php

http://www.casinospokerrooms.com/rss/rss1/sportsandrecreation.php

http://www.casinospokerrooms.com/rss/rss/golf.php

http://www.casinospokerrooms.com/rss/rss/casino.php

http://www.casinospokerrooms.com/rss/rss/football.php

http://www.casinospokerrooms.com/rss/rss/betting.php

http://www.casinospokerrooms.com/rss/rss/baseball.php

http://www.casinospokerrooms.com/rss/rss/soccer.php

When shopping for a Search Engine Optimization (SEO) company or the specialist you need to be aware of certain things. If someone offers you quick results, they can be by pulling his leg. If you are not listed on the search engines for the average duration of the index will take approximately 4 weeks. Someone offering bids in less than coning is you. Web sites that have already signed up and are only being updated will be faster results.

A guarantee is not always reinsurance. Just because a site shows that they can help you in the stain 1 does not mean that they can deliver. Or, they can you listed under an obscure keyword or phrase. More legitimate SEO’s will tell you no one can guarantee first place on all keywords and phrases. Search engine optimization is not an exact science. Trail and error consistent with the emphasis will help bring your site closer to your goal.

Most Seo Expert should give you some information on your site, which is currently being held. You links, keywords, where you rank on the major search engines, and so on. Or, do one yourself. My article “Google’s Helping hand” show you free tools that can help you assess your position on search engines. Do not go into any SEO work blindly. Knowing where you are before and after.

Price is never a good idea of how a service is. More is not always better. Shop try to get the most for your money, but be realistic. If this seems too good to be true, then it may just be. Be prepared to shell some species. SEO is not cheap. You may want to consider SEO as advertising. It should be a candidate, however, that your advertising efforts.

Ask questions! Do not be afraid to ask what would be done to increase your rank. Most SEO’s not a problem, tell you what they will do. They may not want to reveal their entire SEO process. But they will give you an idea of what they will do. Talk to more than one company SEO. Compare what everyone has to say. Doing research on your own. Find out if these companies were reported to the Better Business Bureau. If a company or a person has had articles or written comments on them. Ask around. Try to get an idea of the company or persons credibility.

A few additional things to keep in mind are: Seo Services is the principal activity or it is a sideline to other businesses. SEO is a full-time job. In particular, stay abreast of constant change. Do they have a specialist? Have they outsource? How do they really know? What are the views on the link farms and doorway pages? Will they do something for you the link and flow? Even if search engines frown on the practice. Can they can explain clearly how their action plan? Seek it to take small steps with you? Or, are they trying to sell you the biggest package SEO possible?

Follow this plan if you are looking for someone to optimize your site. At the end, it will have been worth it. Joe Balestrino’s site is www.mr-seo.com it offers affordable SEO, bids and other articles on SEO and marketing. His other site www.jnb-design.com offers affordable web design and free lodging for life.

SEO (search engine optimization) and SEM (search engine marketing) are an online business owner’s best friend. With Google celebrating its 12th birthday and twice as many people online as there were just five years ago, there has never been a better time to make search engines work for you. That said; let’s see how you can absolutely dominate Google!

This article has three parts; Stats, Spying and Shortcuts. Each section and tip can be used alone or used together for faster results. The following information is what the SEO and SEM experts know and gives you the inside scoop on the tools they use.

Part 1; Search Engine Stats: This will give you the latest intel on search engines. This is to help you make informed decisions on how to spend your SEO time and where to spend your SEM money (search engine marketing, which includes pay per click advertising.)

A.) Google gets nearly half of all US searches performed on the Internet so you can bet that’s at the top of our SEO to do list. Here are the exact numbers as provided by the “comScore for searchenginewatch.com” survey:

42.7% Google 28.0% Yahoo! 13.2% MSN 7.60% AOL 5.90% ASK 2.60% All Others Combined

B.) Now that we know how much the search engines are used let’s get some inside information to help us plan SEO and SEM strategies. According to the UK based company Neutralize.com, users of Google versus those of MSN are just about polar opposites when it comes to natural versus paid search listings. Here’s what their research found:

Google: 72.3% of searchers prefer clicking on the natural listings that SEO helps you get. Only 27.7% prefer using the paid links you might use as part of your SEM plan.

MSN: Only 28.8% of searchers go for the natural listings while 71.2% rely on paid links. This is almost the exact opposite of how Google users work.

That is amazing information to have! You know right away that your time and effort is better spent on SEO for Google while putting your pay per click dollars into MSN is probably your best bet.

C.) Now for the biggie; return on investment (ROI.) Once again our friends at Neutralize have some great information. The following numbers show the approximate ROI that Website owners got using SEO and SEM (specifically pay per click.) for lead generation and actual sales…

Lead Generation: * 79% SEO * 75% Paid Search (SEM)

Actual Sales: * 78% SEO * 63% Paid Search (SEM)

These are huge returns on investment. In comparison, banners only account for about one third as many leads and sales.

Part 2; Spying: This will show you where and how to get the very best inside info on what all your competitors are doing and how to beat them. It’s like being handed a copy of your competitions’ online business plans. Just go to “SpyFu.com” and take a look at some of the free information they offer. Better yet, check out https://www.spyfu.com/WhyBuySpyfu.aspx to see everything you can get, free and paid. I’m a big believer in spending wisely so for most people I would recommend just spending the $6 for a 3 day full access package instead of paying for a regular subscription.

Here’s a blurb from the site that tells what SpyFu offers…”Want to know which of your competitors has the largest ad budget, or which term gets the most clicks per day? Use SpyFu’s Advanced Search to find out. Advanced Search allows one to search by all the metrics provided on the site and allows you to focus on the data that’s most important to you. What’s more, you can save your Advanced Search results to Excel with the click of a button.”

Part 3; SEO and SEM Shortcuts: “Shortcuts” does NOT mean cutting corners. Our “shortcuts” are based on finding how the professionals do it and following in their footsteps. When it comes to SEO and SEM, the best shortcuts to success involve finding the best performing and least expensive software that provides the quickest return on investment.

A.) The best SEM shortcut I know is using software to find your top keywords and otherwise help manage your pay per click campaign. Two of the most popular and widely used tools are WordTracker.com and Keyword Elite.

With WordTracker.com you pay a recurring subscription fee of $59 per month or $329 per year. I used this for a while then bought Keyword Elite (http://www.KeywordEliteWeb.com) for $175 because it appeared to do more and cost less than subscribing to WordTracker. I found it to be a better deal for my needs since there are no recurring fees and lifetime free upgrades. But it’s all about personal preference. Both products are fantastic!

B.) Picking the top SEO tool is a no brainer for me. I retired my other three products after working with SEO Elite (http://www.SEOeliteWeb.com) for just a few weeks. Although I admit I was first attracted by the small price tag of $167, it wasn’t long before I tossed the more expensive tools and just used SEO Elite. Here’s what it did, right from the start…It helped me land 121 top 5 rankings on Google within three weeks; Mostly 1′s and 2′s. It also nabbed 377 great link partners in the first 2 weeks alone, which led to even more top 10 rankings on Google. This is the same company that published Keyword Elite, which also helped me make the initial decision. They’ve been a major SEO software development player for years and the lifetime of free upgrades with zero annual costs they offer is that special touch that shows they can relate to people in the world of search engine optimization.

This information can help you dominate Google, Yahoo and MSN very quickly. Enjoy!

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Get a URL for your website at a rock bottom price. Starring Chris Cooper.